Category Archives: Uncategorized

Dear Burson-Marsteller, This is Why I Make the Perfect #HBSI2013 Candidate

For my readers that don’t know, Burson-Marsteller is hosting a Twitter competition where young, eager public relations professionals have their chance to win an interview for the Harold Burson Summer Internship Program of 2013 (hence, the #HBSI2013 hashtag). This competition … Continue reading

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Expanding Awareness of Your Brand’s Position through PSAs: A Look at AT&T’s “It Can Wait” Campaign

If you haven’t seen any of the AT&T “It Can Wait” commercials, I strongly recommend you view them here. It’s obvious that texting and driving has become a national problem, especially with the younger population, and it’s great to see … Continue reading

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Helpful Tips on What To Do in This Crazy World We Call “Personal Branding”

Everyone has some type of a personal brand – whether it be an aspiring actress, a corporate businessman or a couch potato, these individuals strive to embody the brands that best represents themselves. Over the past couple of weeks, while … Continue reading

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New Website!!

To those who follow, you may have noticed I have been a little MIA these past couple of weeks. That is because I was in the processing of publishing my new website, I will be sure to give my latest … Continue reading

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How Krocodile Krunch Changed My World

Hi! I’m Amanda Burke and welcome to A Brunette on Branding! As my first post, I want to explain to you how my love of branding first started.  High school: A junior in high school, I took an introductory marketing … Continue reading

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